The blogging business model is similar to that used by the information rich websites that make money either through adsense (or another form of contextual advertising), or by recommending products and then getting paid a commission when people buy from those links. Fundamental to both is the need to have a website to generate leads, or visitors.

Blogging is not just used for business purposes, and in fact was originally a way to provide a person’s views on political or news items, or simply a way to present information on a favorite topic to others of like mind. Many blogs are also personal diary-like entries. Most blogs fall into these categories, rather than being used for business purposes.

Read more about blogging businesses here.